• Corpus Christi International Airport Marketing Manager

  • Posted: 02/26/2023

    Summary

    We welcome and appreciate your interest in employment with the City of Corpus Christi. We are an equal opportunity employer; no information obtained during the recruitment or selection process is intended for any discriminatory purposes.

    Pay

    This is an exempt position at pay grade 208.

    Attendance
    Non-rotating 40-hour work week, Monday - Friday, 8:00 am - 5:00 pm. Must be available to work additional hours as needed.

    Who May Apply?

    All persons legally authorized to work in the United States.

    Overview

    The primary purpose of this job is to identify, create, and manage marketing opportunities that will increase enplanements at the airport, generate interest in land development on airport property, and grow air service.

    Responsibilities

    · Assist the Assistant Director and department leadership with airport air service development activities. Duties may include coordinating meetings with airlines, research trends in the market. prepare trend analysis, make presentations, monitor airfare, and communicate community needs to airline planners.

    · Develop, manage, and direct marketing plans designed to expand and sustain the airport. Create and administer advertising strategy to include researching viable advertising options for delivering message to targeted audience. Must consider cost, intended demographics, and the likelihood that the message will encourage the recipients to take action. Must manage internal and external resources that are necessary to accomplish goals. Manage in-terminal advertising program and contract

    · Creates content for communication for the City including high profile issues, communication/marketing plans, advertising placement, emergency management, and employee communications. Includes highly visible public campaigns end education initiatives. Includes dally submission of content for editorial calendar.

    · Handle customer service issues that arise on Airport property. Coordinate response to customer issues that often involve airlines, other airport tenants and service providers. Work with tenants to resolve issues that are brought to the attention of airport managers. Participate in projects that will have an impact on the customer experience at CCIA.

    · Conduct both internal and external research and data mining activities that are required for future planning of land, business, and retail development on airport property. This includes tenant and customer surveys and the interpretation of the information. Survey results and data are necessary to help ensure customers satisfaction and encourage new business at the airport.

    · Prepare and deliver public presentation and represent Airport interests at civic, tourism, general business, and community events. Serves as the Airports representative on the Convention Visitors Bureau Marketing Committee and/or other industry leadership roles as needed.

    · Handle media inquiries and interviews about air service, Airport operations, FAA projects, security and sustainability, emergencies and threats to airport or aviation in general. Craft messages that reflect true and accurate depiction of Airport related activity in news releases, magazine articles. Manage Airport website content and all social media interaction with customers. Participates, creates, and provides content for content editorial calendar across communication channels including web, social media, print and video. Proactively prepares content for newsletters, brochures, communication plans, etc.

    · Builds and oversees Marketing and PR Budget. Reviews and approves expenditures, manages contracts, and submits related paperwork following City policies and procedures

    · Coordinate and direct the work of volunteers and interns who are assigned to the airport, to include monitoring workload and work schedule

    Qualifications

    · Requires a Bachelor’s degree (BA/BS) in Communication, Business Administration, Public Relations, marketing, or related field

    · Minimum of four (4) years of experience in marketing, professional writing, and social media content

    · NIMS 100, 200, 700 & 800

    · Basic knowledge in FM Part 139 and TSA 1542

    · Cell Phone

    · A valid driver's license is required. Successful out of state candidates must be able to obtain a valid Texas driver's license within 90 days of hire

    · Airport access control media identification required upon hiring and throughout employment

    · Ability to get American Association of Airport Executives Certified Member accreditation within 2 years of employment

    Other Information:

    Benefits

    The City offers an excellent benefit package that includes:

    · Texas Municipal Retirement System – TMRS is a required retirement plan for all full-time employees. Each employee automatically contributes 7% of their total compensation. The City will match employee contributions 2 to 1 during retirement.

    · Medical/dental/vision/life coverage for employees and their eligible dependents.

    · Vacation – 88+ hours per year

    · Personal leave – 40 hours per year

    · Sick leave – 96 hours per year

    · Voluntary 457b deferred compensation plan

    · Ten (10) Holidays

    · Flexible Spending Account

    · City Employee Health & Wellness Clinic & City Employee Fitness Center

    · Learning & Development Academy

    · Tuition Reimbursement Programs

    · Employee Recognition Programs

    Basis of Rating

    Application review and the City may also conduct additional skill assessment tests, in addition to the panel interview.

    Closing Statement

    · Selected applicants must be able to pass a background investigation and a pre-employment drug test.

    · Any position that lists a minimum qualification for education level and/or license/certification will require the applicant to provide proof of documentation if selected for hire into the position with the City of Corpus Christi. · In the event of an emergency, employees are required to work to provide for the safety and well-being of the public, including the delivery and restoration of vital services.